spo-comm and the Nuremberg Digital Festival – A look back

18.07.2019

On 16.07.19, the spo-comm read “AI AI Captain! CUDA goes Artificial Intelligence”. For one day, spo-comm was cloaked in the yellow hue of the Digital Festival Nuremberg. In addition to Norbert Kuperjans from PC Partner, who gave us an impressive and interesting history of graphics cards and CUDA, Christian Bahrendt from Advertima AG was also there as a speaker and presented the AI of the same name.

The speedometer on the calendar says 16.07.2019. The "X" marks an event. It was a Tuesday. Digital Festival Time at spo-comm GmbH. Excitement and enthusiasm were in the air. Not a classic Tuesday morning as usual. The tools in the spo-comm production hall were still just as neatly sorted as the day before. Silence. If a screw with a metric ISO standard thread M6 according to DIN 13-1 had fallen to the floor, you would have heard it.

Joking aside. Arrrrrr! "AI AI Captain!" was THE event. Thanks to everyone who was there! For one day, we dedicated ourselves to Nvidia's CUDA programming technology and artificial intelligence as part of the Nuremberg Digital Festival. They worked as hard as they could. There was good food too.

That was our event:

10:15 am:

The food truck drives into the spo-comm courtyard. Chana masala and Hungarian goulash was the forecast for the lunch break. The team from razz & rübe should conjure up love in our stomachs on this day!

10:30 am:

The first participants arrive.

10:45 am:

The event is launched. Welcome to "AI AI Captain! CUDA goes Artificial Intelligence!" A short briefing and a preview of the presentations at the meetup.

11:00 am:

Company founder and CEO Michael Sporrer introduces spo-comm GmbH. Some of you may have wondered what the Mini-PC professionals actually had in common with CUDA and Artificial Intelligence. After the crisp introduction to the services and products of spo-comm, the bow should have been tightened. Keyword KUMO IV and Nvidia GeForce GTX 1060.

11:15 am:

It's showtime! Norbert Kuperjans from PC Partner takes over the reins. Charming as ever and with a bit of North German humor, we were able to accompany Norbert on a journey through the history of the graphics card: "From drawing slave to supercomputer". Apt, isn't it? We think so too! At eye level, the technology specialist explained to the audience what the cores in a CPU and a GPU are all about, why a CPU has fewer cores compared to a GPU and why this is okay. The centerpiece of his presentation then dealt with Nvidia's "CUDA" programming technology. If you missed it, don't be sad. Reading our blog article on CUDA releases just as many endorphins as Norbert's presentation!

Good to know: What is CUDA?

11:45 am:

End of part 1 of the event. Break time meant on 16.07. razz & beet time ! ? Over delicious food (Mhhhhh. Chana Masala!) we chatted, networked and enjoyed the midday sun. Can it get any better? Yes, all right. Go. Hawaii, on the beach with a cocktail in hand. But that's about it.

12:45 pm:

After the break, we continued directly with Christian Bahrendt from Advertima, strengthened and with broadened horizons (props go out to Norbert). With basic knowledge of CUDA and graphics cards, the audience was initially able to ask themselves the question: "What does it actually mean when physical space suddenly consists of data?". The Advertima AG team is confronted with this question every day. The Swiss start-up's artificial intelligence of the same name does exactly that: it converts people and their surroundings into data. But artificial intelligence would not be artificial intelligence if we were only talking about rigid analysis and data hoarding. Advertima is self-learning. Machine learning enables the software to develop further based on previously analyzed data. In the case of Advertima, this means playing targeted advertising for customers where it could be of interest. More quality content, more impressions, more conversions. Not just an exciting topic, but the future. Curious? In our reference about the collaboration with Advertima, you can find out more about the work of the digital trailblazers.

13:15:

End of the presentations. Time for networking. Our participants had the opportunity to chat to each other over a few table football matches and start the afternoon in a relaxed mood.

Without beating about the bush, it was a top event. Thanks to everyone who was there and made the event an unforgettable experience for us. Last but not least, a big thank you to our reliable and competent event technology team from Pave, who made sure that everything went smoothly.