{"id":7806,"date":"2020-11-24T00:15:00","date_gmt":"2020-11-23T23:15:00","guid":{"rendered":"https:\/\/spo-comm.sandboxsite.de\/apprenticeship-as-a-marketing-communications-specialist\/"},"modified":"2025-03-31T08:56:35","modified_gmt":"2025-03-31T06:56:35","slug":"apprenticeship-as-a-marketing-communications-specialist","status":"publish","type":"post","link":"https:\/\/spo-comm.de\/en\/apprenticeship-as-a-marketing-communications-specialist\/","title":{"rendered":"Apprenticeship as a marketing communications specialist"},"content":{"rendered":"
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Julia:<\/strong> Hello Chiara and thank you for taking the time for a little interview. You’ve already finished your training as a marketing communications specialist. Tell us how you came to do this training and why at spo-comm of all companies?<\/p>\n

Chiara:<\/strong> Hi Julia \ud83d\ude42 To be honest, I needed a bit of time after school to figure out what I wanted to do. After some time in sales and an aborted apprenticeship as an event manager, I came across the field of marketing. I have always been interested in and fascinated by advertising and the various media, so this apprenticeship was perfect for me. I came across spo-comm in the traditional way via an online job advertisement. I would say that my trial day simply sparked something. I got on really well with my colleagues and bosses straight away and I also found the work very interesting.<\/p>\n

Julia:<\/strong> What was the content of your training?<\/p>\n

Chiara<\/strong>: The content at vocational school was wide-ranging, from marketing basics to print advertising and social media. Everything that goes with marketing. My practical activities at spo-comm were more specific. It was mainly about SEO and SEA, i.e. Google Ads, maintaining the website and creating articles for our blog. I was also involved in the design of flyers and various photo shoots. And then I helped with the planning of the trade fair appearance at ISE and was even allowed to fly to Amsterdam. That was a really cool experience  In the beginning, I also supported the sales department by creating quotations and order confirmations. This enabled me to familiarize myself very well with the subject matter of Mini PCs.<\/p>\n

Julia:<\/strong> And what tasks are you now taking on in the marketing department?<\/p>\n

Chiara:<\/strong> I mainly take care of maintaining the website and social media channels. This means that I make sure that the products are displayed correctly in our online store with photos and their technical details. Secondly, I provide our customers and followers in general with the latest content, from blog articles about our products or company news to behind-the-scenes insights. After I finished my apprenticeship in February, I reduced my working hours to 30 hours a week to have enough time for my Bachelor’s degree.<\/p>\n

Julia:<\/strong> That’s right, you’re still studying on the side.<\/p>\n

Chiara:<\/strong> Exactly, I’m doing a distance learning Bachelor’s degree in Marketing at the iubh. Since I graduated from high school, it was always my goal to study. After I enjoyed my training in marketing so much, I decided to study at iubh. The whole thing takes place completely online and is therefore completely independent of time and place, but it is also very time-consuming and you need a lot of self-discipline and must be able to organize yourself well. I am therefore all the more pleased that I had the opportunity to reduce my working hours at spo-comm and that I am always supported here.<\/p>\n

Julia:<\/strong> That sounds really exciting. When do you plan to be finished?<\/p>\n

Chiara<\/strong>: The standard period of study is 36 months, i.e. 3 years. Thanks to my IHK training, I was able to have some of the content credited, which shortened my overall study time somewhat, as I no longer had to take certain modules. I started in April 2020, so I should be finished with my studies by the end of 2022.<\/p>\n

Julia:<\/strong> How do you actually like it at spo-comm?<\/p>\n

Chiara:<\/strong> Very good \ud83d\ude42 In addition to my tasks in Marketing, which I really enjoy, I also get on really well with my colleagues. We are a colorful mix and it never gets boring, you can always count on support here. I also think it’s great that I can contribute my ideas and that we can work independently here.<\/p>\n

Julia:<\/strong> And we are delighted that you are part of our team \ud83d\ude42<\/p>\n

Chiara:<\/strong> I’m just as happy to be here \ud83d\ude42<\/p>\n

 <\/p>\n

spo-comm on LinkedIn<\/a><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

In March, Chiara Murana completed her training with us as a marketing communications specialist. Time for a brief review and outlook. We wanted to know from Chiara what her training was like and what she actually does now.<\/p>\n","protected":false},"author":1,"featured_media":5071,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[91],"tags":[],"class_list":["post-7806","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-company"],"acf":[],"_links":{"self":[{"href":"https:\/\/spo-comm.de\/en\/wp-json\/wp\/v2\/posts\/7806","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/spo-comm.de\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/spo-comm.de\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/spo-comm.de\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/spo-comm.de\/en\/wp-json\/wp\/v2\/comments?post=7806"}],"version-history":[{"count":1,"href":"https:\/\/spo-comm.de\/en\/wp-json\/wp\/v2\/posts\/7806\/revisions"}],"predecessor-version":[{"id":16880,"href":"https:\/\/spo-comm.de\/en\/wp-json\/wp\/v2\/posts\/7806\/revisions\/16880"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/spo-comm.de\/en\/wp-json\/wp\/v2\/media\/5071"}],"wp:attachment":[{"href":"https:\/\/spo-comm.de\/en\/wp-json\/wp\/v2\/media?parent=7806"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/spo-comm.de\/en\/wp-json\/wp\/v2\/categories?post=7806"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/spo-comm.de\/en\/wp-json\/wp\/v2\/tags?post=7806"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}